Adding sparkle and shine to the pop-up store trend: Bijouxbead holiday pop-up interactive store
This holiday season designer pop-up stores are all the rage throughout the City of Toronto. For those of you who aren’t familiar with the term, a “pop-up retail space is a venue that is temporary... (it) allows a company to create a unique environment that engages their customers, as well as generates a feeling of relevance and interactivity,” buzz and exposure (Wikipedia).
I haven’t been able to attend most of the pop-up stores, but I did go to the Bijouxbead Holiday Pop-Up Interactive Store held at the Fair Trade Jewellery Company and had the pleasure of meeting the charming Darlene Martin, jewellery designer and creative mind behind Bijouxbead.
For Martin’s holiday pop-up store she created an eight piece collection inspired by the spring/summer 2010 creations by Canadian designers, such as Evan Biddell, David Dixon, Brandon Dwyer and Sonny Fong. Each necklace had eight strands and was composed of sterling silver and glass crystal pieces – they were quite beautiful and well made.
You still have a few days to drop by, see Martin’s creations and do a little holiday shopping. Here are the details:
Date: December 1 – 14, 2009
Location: The Atelier of The Fair Trade Jewellery Company
523 Parliament Street, Toronto
Phone: (647) 430-8741
Hours:
Monday – Tuesday by appointment only
Wednesday – Friday 12:30pm-8:00pm
Saturday – Sunday 11:30am-6:00pm
Pictures taken by Kimberly Lyn
